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Fairooz G.
Creating Visual Narratives using Gen AI | Storia
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February 26, 2025
Your Statement Won’t Get a Response - But This Will. Most people try to tell. The smartest people? They ask. Not small talk. Not generic questions. But the kind of question that demands an answer. The kind that makes people stop. The kind that makes them rethink what they thought they knew. Here’s how it works: ❌ Instead of saying, “Cold outreach is dead.” ✅ Ask: “What if cold outreach isn’t dead—you’re just doing it wrong?” ❌ Instead of saying, “Most brands struggle with trust.” ✅ Ask: “Is your brand silently pushing customers away?” ❌ Instead of saying, “Networking is the key to career growth.” ✅ Ask: “What if your network is actually holding you back?” See the shift? A bold question doesn’t just grab attention—it forces people to engage. To defend. To rethink. To respond. So here’s mine: What’s one question that completely changed how you think? Drop it below. And if this made you pause scrolling, share it with someone who needs to see it. #coldmessage #outreach #leadnurturing
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February 26, 2025
Faiz, I am in deep trouble! It started like this, on an evening a client of mine contacted me with urgency saying “I am in trouble. We have an event in 48 hours and I need a pitch deck and a product video for our fintech product!, with so many potential investors coming in and zero clue what to do, I cannot afford to blow this opportunity!” I was all like "wow, that's too much info in 2 mins." But, don't worry, we will break it down one by one and get started with the #pitch deck. I quickly sent him across a detailed 10-minute questionnaire that helps me understand - their product in depth, - potential markets, - revenue models - short term needs - long term goals - team and major of them all, - the industry problem it solves! Once we had the questionnaire filled, things came clearer to me as to what approach we should take to build the deck. Clearly, the one with intensive research was not feasible keeping the time constraint in mind. So we gathered as many research papers and articles as possible to learn more about the product, its impact, and industry challenges from scholarly articles and ResearchGate! Then I broke it down into bits and pieces, understanding the product USPs and the most powerful solution it offers to the challenge. Soon enough the picture started coming clearer to me as to what information has to go in which slide. Once that was ready, I immediately jumped into the mood board side of things. Luckily, the brand had a good brand guideline which made our work at least 5 times easier. With the guideline, we created a mood board for every slide that needed to come alive. In a dark theme, we built a presentation that (not to brag) amused the client! But we were still not done with 1 day left for a stunning #video for the product. Our script writer wrote a script that had - a very powerful hook for the video, - a rehook that grabbed everyone's attention, - a problem followed by agitation and - a solution ending things with a strong note in a cliffhanger! Once the script was ready, we made the visual board for the video with rough pen and paper #sketch and immediately got into After Effects with a few templates we quickly grabbed from Envato! With some basic 3D mockups we had ready made in Blender, we were able to make a video that not only "told" the #product story, but also sold the product in story! The event went by and we had some amazing messages from the client’s side. Here are a few of those screenshots the client got from their stakeholders. This has been by far one of our best #achievements and #successstories. What's your proudest career moment? P.S: If you wish to see the pitch deck, simply drop a “Send” in the comments and I will DM it to you!
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March 18, 2025